Alex St. Cin

On his 10th birthday, Alex St. Cin was given The Strokes' debut album, Is This It, and his life was changed forever. The budding guitarist couldn't think about anything except for how five New York 20-somethings made this incredible rock'n'roll record.

"I was obsessed with figuring out how to record after hearing that record," Alex says. "I bought a Tascam four-track cassette recorder from Goodwill, and the rest is history."

Alex would eventually go on to open his own studio, Lighthouse Sounds, with some of his best friends in Alton, Illinois. Working as an audio engineer at Lighthouse, Alex began to develop a deep-seated knowledge of pro audio gear, one that would endear him to helping others develop their own sound.

In his new role as an Audio Consultant at Vintage King, Alex is once again working to realize the sonic vision for his clients. His approach is that nothing has been perfected and that there always may be a better answer for figuring out any situation the studio may throw at you.

"Every time I think I've found the "perfect" way to do something, I discover a better or more interesting way," Alex states. "The key is to never stop learning. There are no masters in this field, just a group of like minded people who may or may not do things differently than each other. Every technique is valid in its own way."