Whit Fineberg has been interested in music since he wrote his first song at age five which his older brother recorded.
Since then his pursuit of music has taken many manifestations. He briefly studied jazz guitar in Chicago at the Chicago College of Performing Arts before returning to his hometown, Ann Arbor, MI to form his band Fallow Land and co-manage Music Go Round.
Last summer, Fallow Land had the wonderful opportunity to travel across the country and spend several weeks recording with Matt Bayles (Minus the Bear, Mastadon, Caspian) in Seattle based, Studio Litho. The album created during these sessions was picked up by Spartan Records and is set to be released this summer.
Additionally, Whit has spent nine years recording both his and his friend’s bands out of his home studio. Whit is fascinated by interweaving musical textures and the way a bunch of simple sounds can compound to create something rich and complex.
Whit is excited to apply both his love and knowledge of musical gear as well as his many years of customer service experience to help customers find gear that inspires them to make wonderful records.
Q & A
What is the most inspiring part of the recording process, for you?
My favorite part of the recording process is getting awesome sounds and figuring out how they are all going to work together. It’s a giant tonal puzzle!
What record do you point to as an example of perfect music production? Why?
Gimme Fiction by Spoon is one of the most perfect records I’ve ever heard. Sonically, it’s absolutely beautifully crafted, everything fits neatly, and nothing feels out of place.
What is the most important piece of recording or production advice you’ve ever received?
Find the most important element of each section of a song and figure out how to maximize the impact of those elements.